before the stock sells out
The product page converts better with video and everyone knows it. The reason most stores do not have any is that a shoot takes three weeks. This takes an afternoon.
From one product photo. 9:16, 1:1 and 16:9 from the same source.
What is shopify product videos?
Shopify product video is short video placed on the product detail page and in paid social to show an item in use rather than as a static photo. APImage generates it from the images a store already has: upload one flat catalogue shot and get back a lit, moving clip of 4 to 30 seconds in the aspect ratio the placement needs, which means video can ship the same day the product does instead of waiting on a studio booking.
1 photo
Everything from
One clean product shot is the whole input. No set, no lighting kit, no photographer.
3 ratios
One session
Square for the feed, vertical for Reels and Stories, wide for the site. Generated, not cropped.
Same day
Launch content
Product content stops being the thing that delays the launch.
- Store owners whose PDPs are still photo-only
- Brands launching faster than a production schedule can follow
- Teams running paid social who burn through creative every fortnight
Four steps, in the order that actually works.
- 01
Fix the source image first
Everything downstream inherits the quality of the input. Cut the background, relight it, upscale it if the original is a 900 pixel supplier photo.
- 02
Generate the hero clip
The product moving, lit like a campaign. This is the one that goes above the fold on the product page.
- 03
Add the human angle
A creator-style clip holding or using the product does the job a studio shot cannot, and it is the format paid social actually rewards.
- 04
Keep the set consistent
Save the product and the palette as Brand Assets so every SKU on the site looks like it came from the same brand.
The formats this use case runs on, and the tool that produces each one.
Hero product clip
The moving shot for the top of the product page.
Open the toolCreator-style ad
Someone holding the thing and saying why. The highest converting paid format.
Open the toolClean listing images
Transparent cutouts and consistent white-background shots across the catalogue.
Open the toolLifestyle stills
The product in a room, on a table, in a hand. Context is what makes it desirable.
Open the toolEvery one of these is also a REST endpoint and an MCP tool.